shelfie

Know what works for your skin and hair, before you buy.

shelfie reads your skin and hair type from a short quiz, scores every product against it from the ingredient list, and builds a routine you can actually keep.

Try shelfie on the web Join the beta

What it does

A morning and evening routine in shelfie
A routine built for your type
A product page in shelfie with its match score and reasons
Every product scored, with the reasons
Search results in shelfie with match scores
Search anything and see how it fits

How the scores work

There is no guesswork in a score. It comes from the product's ingredient list, your type, and the conditions and preferences you set, and the app shows its working under every number. A score of 70 means a product is compatible with your skin; higher means it actively helps with what your skin needs.

Ingredient lists are compiled from product labels and public sources, and can be incomplete or out of date, so check the label on the product you hold. Nothing in shelfie is medical advice. See a dermatologist for medical concerns.

Links and commissions

Where shelfie shows a link to buy a product, it may earn a commission if you buy through it. Commissions never change what a product scores or which products are recommended.

Product images

Product photos and brand names belong to their makers and are shown to identify products; shelfie is independent and not affiliated with or endorsed by any brand. Own an image and want it changed or removed? E-mail hello@shelfie.care and it is done within a day. Photos sent with a product request become that product's picture only when the sender confirms they took them or represent the brand.

Who makes it

shelfie is an independent app made in Minneapolis, Minnesota. Questions, product requests and press: hello@shelfie.care.