Know what works for your skin and hair, before you buy.
shelfie reads your skin and hair type from a short quiz, scores every product against it from the ingredient list, and builds a routine you can actually keep.
What it does



- The quiz. About two minutes. It reads your skin on four axes: oil balance, sensitivity, pigmentation and wrinkle tendency. Add your hair and it reads curl pattern and porosity too.
- Product scores. Each product gets a match for your skin, worked out from its ingredient list and the doses those ingredients are used at, with the reasons written out, for and against. A separate Safety score flags ingredients with real evidence behind the concern.
- Your routine. Morning, evening and weekly steps for your type, with a night-by-night cycle so actives never clash.
- Your shelf. Keep the products you own, see what is missing or doubled up, log what you used, and get a nudge when something is running low.
- Friends. See what people with skin like yours actually use, share a routine, ask a question.
- Skin log. A private daily note with optional photos, so you can see how your skin changes over time.
How the scores work
There is no guesswork in a score. It comes from the product's ingredient list, your type, and the conditions and preferences you set, and the app shows its working under every number. A score of 70 means a product is compatible with your skin; higher means it actively helps with what your skin needs.
Ingredient lists are compiled from product labels and public sources, and can be incomplete or out of date, so check the label on the product you hold. Nothing in shelfie is medical advice. See a dermatologist for medical concerns.
Links and commissions
Where shelfie shows a link to buy a product, it may earn a commission if you buy through it. Commissions never change what a product scores or which products are recommended.
Product images
Product photos and brand names belong to their makers and are shown to identify products; shelfie is independent and not affiliated with or endorsed by any brand. Own an image and want it changed or removed? E-mail hello@shelfie.care and it is done within a day. Photos sent with a product request become that product's picture only when the sender confirms they took them or represent the brand.
Who makes it
shelfie is an independent app made in Minneapolis, Minnesota. Questions, product requests and press: hello@shelfie.care.